121. Heather Kerrison on Founder-Led Marketing, Personal Brands & UGC Opportunities
On this week's episode of Hashtag Managed, we have a special guest, Heather! Over 8 years ago she started an Instagram page for her sister’s corgi, Hudson, and the content has since reached millions of people worldwide. As a lifelong lover of photography, creativity, and storytelling - she simply gets it. She did this on the side for years before turning this into her full-time gig. Heather Kerrison helps businesses and brands achieve the social media presence and engagement they’ve only dreamed of. Tune in to this episode where Heather dives into Founder Led-Marketing stories with great examples.
In Part Two, we dive back into what the biggest marketing moment of last year was and why this is a prime example of founder-led marketing…plus hear more on her social media journey, weekly R.E.P.O.R.T. and what's popping up on her feed.
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